Reaching Her First: Why Your Gift to Care Nets Summer Appeal Matters More Than Ever
When Roe v. Wade was overturned in 2022, many of us rejoiced. It felt like a turning point—a long-awaited victory for life. But in the years since, a new and aggressive challenge has emerged. Today, the abortion pill is just a click away.
A frightened young woman can search online late at night and instantly be flooded with ads promising a “quick and easy fix.” She’s told it’s “safer than Tylenol.” She’s assured it’s private, convenient, and no big deal.
What she’s not told is just as important.
She’s not told there’s no medical exam.
No confirmation of how far along she is.
No screening for an ectopic pregnancy—a life-threatening emergency.
No one checking for abuse or coercion.
No one asking if she’s safe.
And pills can be mailed—even into states like Kentucky where abortion is illegal.
That’s why Care Net’s Summer Appeal is so urgent this year.
We must reach her fast—and first.
The Reality Behind the Promises
More than 67 million babies have been aborted in the United States since 1973. That number represents children who never had the chance to run through sprinklers in the summer heat, dip tiny toes into the ocean, or grow up to begin families of their own.
And while surgical abortions have decreased in some areas, the abortion pill has surged. It is marketed as simple and safe. But recent data tells another story. Between 2017 and 2023, 11% of women who took the abortion pill experienced serious or life-threatening events within 45 days—a rate 22 times higher than earlier FDA claims.
When taken as directed, Tylenol is generally safe.
When taken as directed, the abortion pill regimen regularly sends women to the emergency room.
Women deserve better than slick marketing campaigns and half-truths. They deserve real medical information. Real support. Real compassion.
They deserve someone to listen.
That’s where Care Net of Northern Kentucky steps in.
We Are Reaching Her
Because of faithful supporters like you, the good news is this: we are reaching women.
Through June of this year:
- Visits from abortion-minded women have increased by 10%.
- Ultrasounds are up 16%.
- And of those who saw their baby on ultrasound, 97% chose life.
- Enrollment in our parenting and healthy family programs has increased by an incredible 75%.
Those numbers represent more than statistics.
They represent women who walked into one of our centers overwhelmed and uncertain—and walked out with hope.
They represent fathers who chose to step up.
They represent babies who will get to play in the sunshine.
Why the Cost Has Increased
Reaching women today requires creativity, speed, and strategic investment.
The abortion industry spends millions to dominate online search results. When a woman types “abortion near me,” she is immediately targeted.
To compete, we’ve had to increase spending on Google ads so that when she searches, she sees Care Net—an option that offers truth, compassion, and free medical services.
We’ve also:
- Launched a new website featuring 24/7 nurse chat, so no woman has to face fear alone at 2 a.m.
- Added staff to meet the growing demand.
- Expanded outreach teams to community events and college campuses.
These initiatives are working. Women are finding us.
But they come at a cost.
Our budget has increased significantly, and that’s why the Summer Appeal is critical. Summer is often one of the slowest seasons for giving—but it is not slow for crisis pregnancies. In fact, when school is out and routines change, many young women feel even more isolated.
We cannot afford to lose momentum now.
Meeting Her in the Moment of Decision
The decision window is short. Many women considering abortion make up their minds quickly—sometimes within days.
If abortion providers reach her first, she may never hear that she has options.
If Care Net reaches her first, everything can change.
At our McKinley Family Center in Florence, our Cold Spring Center, and our Williamstown Center, women receive:
- Free pregnancy testing
- Free limited obstetric ultrasounds
- Accurate information about abortion risks
- Parenting education
- Material support
- Referrals for community resources
- Compassionate, confidential care
And through our 24-hour Client Hotline at (859) 282-9878, help is always just a phone call away.
We are not just offering services—we are offering relationship. We are offering hope.
Beyond the Pregnancy Test
Choosing life is only the beginning.
That’s why our parenting education and healthy sexuality programs are so essential. We are seeing a 75% increase in enrollment in classes that help moms and dads build stable, loving families.
When a woman chooses life, she shouldn’t feel like she’s stepping into a void. She should know she has a community standing beside her.
Your gift to the Summer Appeal helps ensure she does.
The Power of an Ultrasound
One of the most impactful moments we witness every day is the ultrasound appointment.
A woman may walk in determined to abort. She may feel pressured, scared, or unsure. But when she sees that tiny heartbeat flicker on the screen—when she realizes this is not an abstract concept but a living child—something shifts.
That’s why ultrasound appointments are up 16% this year.
And why 97% of those women chose life.
Your support makes those life-changing moments possible.
Will You Help Us Reach Her First?
The abortion industry is fast. It is well-funded. It is aggressive.
But we are seeing that when truth, compassion, and medical care are available first, women overwhelmingly choose life.
This summer, we are asking you to stand with Care Net of Northern Kentucky in a tangible way.
Your gift will help:
- Fund online advertising that connects women to real help.
- Support 24/7 nurse chat services.
- Provide ultrasounds and pregnancy tests.
- Expand outreach on college campuses and in the community.
- Equip parents with tools to build strong families.
Most importantly, your gift will help us reach her before the abortion industry does.
Why Your Gift to Care Nets Summer Appeal Matters More Than Ever – A Summer That Changes Lives
Imagine a little boy splashing in a backyard kiddie pool next summer.
Imagine a little girl taking her first steps across a church lawn.
Imagine a young mother, once terrified, now confidently holding her baby.
Those futures are made possible when someone like you decides to give.
This is not just about stopping something. It is about starting something beautiful. It is about protecting life and strengthening families across Northern Kentucky.
We have seen a 10% increase in abortion-minded women coming through our doors. They are looking for answers. They are searching online. They are making decisions right now.
Let’s make sure they find us.
Join Care Net’s Summer Appeal today. Help us reach women fast—and first.
Because every baby deserves a chance.
And every woman deserves the truth.
Blog by Foster Group